Trina Sprit, a new sugar-free cold tea for summer sipping from Schweppes’ Teas of Trina in Spain, comes in lemon, melon, peach and apple.
Bottled in a tapered, rounded, contemporary glass container that wears clear-film pressure-sensitive labels from Spear, the teas are considered one of Spain’s high-quality soft drinks.
Targeting young people, the package and its labels differentiate the brand while complementing Trina’s heritage.
For a no-label look, Spear chose a transparent, polypropylene filmstock that it prints using combination rotary screen/flexography in four colours plus shiny foil hot stamping.
The graphics in warm reds and oranges include a ‘t!’ logo for Trina.
The 250ml bottle is amply sized for ready-to-drink teas and is 50ml larger than the conventional 200ml size for tea.
It has a twist-off cap and a wide mouth.
Produced in Europe, the shapely glass bottle is supplied by Ricardo Gallo of Portugal, a subsidiary of Spain’s Vidrala S.A.
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